Leonora Sharp Therapy

A branding project for a behavioural therapist working with children.

I spearheaded the development of a warm, inviting brand that effectively resonated with children while also capturing the attention of parents. I crafted a visual identity that exuded empathy, trust, and professionalism, creating a welcoming environment for young patients. I successfully established a brand that fostered positive connections and encouraged engagement with the therapist's services. I found a symbol for empathy and used that as a starting point for an initial idea that then was built on leading to the final logo mark.

The logo mark stands as a representation of the therapists willingness to reach out and help all who need her assistance.